Tesco - That’s What Makes It Christmas

Back in June 2025 we were briefed to come up with some activations to support the wider Tesco Christmas campaign. So naturally, we created some iconic jumpers and cards.

We chose none other than the iconic Snowman artist, Robin Shaw to illustrate the chaotic and unconventional Christmas scenes - and luckily, he said yes. We had a blast making these and loved how similar the final activations were to our original scamps.

Click here to read the LBB article about our thought process behind the idea.